Load gallery presents ‘Visions’, a solo show by Pilar Zeta

Load gallery is proud to present Visions, a solo exhibition by Argentinian artist Pilar Zeta. Opening on 3 April, Visions is a site-specific project conceived for Load, marking a significant addition to Zeta’s impactful body of work.

Despite having only a few solo exhibitions, Pilar Zeta has established herself as an emerging talent to watch through her monumental installations, each leaving an indelible mark on audiences and the media. From the striking Hall of Visions at Miami Art Week 2021—hailed as the most photographed artwork of the event and even hosting a meditation by Deepak Chopra—to the permanent installation Portal del Éter Rojo revealed recently at Faena Tulum, to her critically acclaimed solo exhibitions The Space of Variations in Los Angeles, Future Transmutation in Miami, and Doors of Perception in Mexico City, Zeta’s large-scale, immersive works have consistently redefined spatial and conceptual boundaries. 

For the first time, Zeta brings her work to continental Europe

Visions continues her exploration of transformation, symbolism, and surreal spatial dynamics. The interplay of minimalist, surrealist landscapes, vibrant colour palettes, and deconstructed shapes defines Zeta’s unique style, coined as ‘mystical futurism.’ Symbolic codes and the language of the subconscious serve as the foundation for her work, linking her artistic universe to ancient architecture, surrealists like Salvador Dalí and Sofía Bassi, and other key figures such as the sculptor Constantin Brancusi and the Brazilian artist Anna Maria Maiolino.

Being creative in the broadest sense and working seamlessly across multiple mediums—painting, sculpture, tapestry, installations, digital art—Pilar Zeta has mastered the art of absorbing diverse influences and movements without ever losing cohesion. She balances surrealism, symbolism, mysticism, futurism, postmodern architecture, philosophy, quantum physics, and esoteric knowledge with remarkable precision. Her creative control is absolute; her distinct visual language remains intact, no matter the medium. 

Her surrealism is not chaotic or spontaneous but controlled, geometrically precise, and structured. She achieves the surreal aesthetics through a bold use of colour and materials—glossy metallic surfaces that reflect and distort shapes, creating an unmistakable dreamlike quality.

There is an unexpected pragmatism in her approach to mysticism—her work offers a visual or sonic guide to an inner journey, a structured pathway into a surreal, symbolic world that feels both futuristic and deeply rooted in ancient wisdom.

Pilar Zeta’s Visions invites viewers into a world where altars, portals, and surreal landscapes become pathways for the transformation of ideas into physical form. The exhibition explores the journey of turning the unseen into reality, bridging the conceptual and the material through intentional, almost ritualistic processes.

Light and water play central roles, acting as both mediums for transformation and tools for materialising intangible ideas. Iridescent textures weave throughout the space, shifting with the light to symbolise the fluid nature of perception and the ever-evolving process of creation.

At the heart of the exhibition is a fountain, surrounded by digital works in varying light configurations. These elements interact to activate the space, turning it into a meditative environment that encourages reflection and introspection. Visitors are invited to engage with the work, immersing themselves in moments of stillness that spark their own creative potential.

With references to ancient Egypt, cosmology, and metaphysics, Visions offers a space for connection and transformation. Through this exhibition, Zeta invites us to explore the invisible forces that shape creativity and our perception of reality.

Exhibition Details

Visions runs from 3 April to 10 May at Load gallery, carrer Llull 134, Barcelona, Spain.

About Load Gallery

Located in Barcelona’s creative Poblenou district, the Load gallery is the latest arrival to the city art scene. Thanks to bespoke next-generation screens and an elaborate sound system, it brings digital art to life, showing the most ambitious artworks by internationally acclaimed artists and emerging talents critically engaged in reimagining digital medium. Load aims to redefine how media art and NFTs can be exhibited, distributed, and managed, as well as how they can be shown alongside physical art to create a coherent narrative.

Load was founded by Alex Simorrè — a creative technologist and tech entrepreneur, CEO and founder of Artbox, a company that has brought creative light, sound and LED solutions to the next level. With numerous bespoke projects under his belt, including the first and largest in France curved LED screen for virtual cinema production (42×6 meters, over 5m pixels), Alex brings over 19 years of deep experience and his precursor’s spirit to the art world through his latest initiative, the Load gallery.